Privacy Policy

Introduction

Welcome to ZestLab. Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect information when you visit and use our website.

Data Collection

What We Do Not Collect

Our tools run entirely in your browser. We do not upload, store, or process your files on any server. Any data you input into our tools (files, text, images, etc.) remains on your device and is never transmitted to our servers.

What We May Collect

We may collect anonymous usage data through third-party analytics services to help us understand how our site is used and to improve the user experience. This may include:

• Pages visited and time spent on each page
• Browser type, device type, and operating system
• Referring website or search engine
• Approximate geographic location (country/region level)
• Interaction events (clicks, scrolls, tool usage patterns)

Cookies

ZestLab uses cookies and similar tracking technologies through third-party services. These cookies help us analyze site traffic, measure ad performance, and improve your experience. The following services may set cookies on your device:

• Google Tag Manager (GTM) — manages the loading of other tracking scripts
• Google Analytics (GA4) — collects anonymous usage statistics
• Google AdSense — serves personalized or non-personalized ads and tracks ad interactions

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect some site functionality.

Third-Party Services

We use the following third-party services that may collect data in accordance with their own privacy policies:

Google Analytics

We use Google Analytics 4 to collect anonymous usage statistics. Google Analytics uses cookies to track user interactions. The data collected is aggregated and anonymous. For more information, see Google's Privacy Policy.

Google AdSense

We use Google AdSense to display advertisements. AdSense may use cookies to serve ads based on your prior visits to this or other websites. You can opt out of personalized advertising by visiting Google Ads Settings.

Facebook Pixel

We may use Facebook Pixel to measure the effectiveness of our advertising on Facebook. This tool collects data about site visits and interactions. For more information, see Facebook's Data Policy.

TikTok Pixel

We may use TikTok Pixel to track conversions from TikTok ads. For more information, see TikTok's Privacy Policy.

Microsoft Clarity

We may use Microsoft Clarity to understand how users interact with our site through session recordings and heatmaps. Clarity does not collect personal information. For more information, see Microsoft's Privacy Statement.

Your Rights (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR). These include the right to:

• Access the personal data we hold about you
• Request correction of inaccurate personal data
• Request deletion of your personal data
• Object to or restrict the processing of your personal data
• Data portability — receive your data in a structured format
• Withdraw consent at any time where processing is based on consent

Since our tools process data locally in your browser, we typically do not hold personal data beyond what is collected by the third-party analytics services described above. To exercise your rights regarding data collected by those services, please refer to their respective privacy policies or contact us directly.

Contact

If you have any questions or concerns about this Privacy Policy, please contact us through our contact page.